For a fascinating tale about creativity, look at a cleaning product called the Swiffer and how it came about, urges writer Jonah Lehrer. In the story of the Swiffer, he argues, we have the key elements in producing breakthrough ideas: frustration, moments of insight and sheer hard work. The story starts with a multinational company …
A The shepherds of the North Caucasus region of Europe were only trying to transport milk the best way they knew how – in leather pouches strapped to the side of donkeys – when they made a significant discovery. A fermentation process would sometimes inadvertently occur en route, and when the pouches were opened up on …
The Magic of Kefir – IELTS Academic Reading Passage Read More »
A At Kirkkojarvi Comprehensive School in Espoo, a suburb west of Helsinki, Kari Louhivuori, the school’s principal, decided to try something extreme by Finnish standards. One of his sixth-grade students, a recent immigrant, was falling behind, resisting his teacher’s best efforts. So he decided to hold the boy back a year. Standards in the country have …
Why Are Finland’s Schools Successful? – IELTS Academic Reading Passage Read More »
A premier, world-class laboratory in low Earth orbit. That was how the National Aeronautics and Space Administration agency (NASA) sold the International Space Station (ISS) to the US Congress in 2001.Today no one can doubt the agency’s technological ambition. The most complex engineering project ever attempted has created an enormous set of interlinked modules that …
Science in Space – IELTS Academic Reading Passage Read More »
When the last stranded whale of a group eventually dies, the story does not end there. A team of researchers begins to investigate, collecting skin samples for instance, recording anything that could help them answer the crucial question: why? Theories abound, some more convincing than others. In recent years, navy sonar has been accused of …
Whale Strandings – IELTS Academic Reading Passage Read More »
A Big trees are incredibly important ecologically. For a start, they sustain countless other species. They provide shelter for many animals, and their trunks and branches can become gardens, hung with green ferns, orchids and bromeliads, coated with mosses and draped with vines. With their tall canopies* basking in the sun, they capture vast amounts of …
Trees in trouble – IELTS Academic Reading Passage Read More »
A Until the last tick of history’s clock, cultural transmission meant oral transmission and poetry, passed from mouth to ear, was the principal medium of moving information across space and from one generation to the next. Oral poetry was not simply a way of telling lovely or important stories, or of flexing the imagination. It was, …
Homer’s Literary Legacy – IELTS Academic Reading Passage Read More »
The next time you stand at the supermarket checkout, spare a thought for the farmers who helped fill your shopping basket as life is hard for them right now. This, in turn, inevitably means bigger grocery bills for consumers, and greater hardship for the millions in countries where food shortages are a matter of life …
The rise of agribots – IELTS Academic Reading Passage Read More »
FOR a few weeks in January 1912, Antarctica was full of explorers. Norwegian Roald Amundsen had reached the South Pole on 14 December and was speeding back to the coast. On 17 January, Robert Scott and the men of the British Antarctic expedition had arrived at the pole to find they had been beaten to …
South pole adventurer – IELTS Academic Reading Passage Read More »
We spend a large part of our daily life talking with other people and, consequently, we are very accustomed to the art of conversing. But why do we feel comfortable in conversations that have flow, but get nervous and distressed when a conversation is interrupted by unexpected silences? To answer this question we will first …
When Conversations Flow – IELTS Academic Reading Passage Read More »
